UmamiMeasure tagged campaigns against website conversion events on your own server.
Free self-hosted software · No vendor event cap · Hosting extra
Business & marketing
Plausible Community Edition
Free softwareOpen sourceLocal
Compare campaign sources by website goal completions and conversion rates.
What you can use it for
Compare campaign sources by website goal completions and conversion rates.
- Compare campaign sources by website goal completions and conversion rates.
- Run the software on infrastructure you control.
Workflow coverage and comparison notes
Campaign/referral to ordinary website goal counts and conversion rates. Revenue goals and multi-touch ad attribution explicitly excluded. AppSumo comparisons: replace aggregate website traffic, referral/campaign reports and ordinary goal counts. CE does not include funnels, user journeys or ecommerce revenue goals; no historical Publytics migration or Visitor Tracking person-level tracking parity.
Before you switch
Aggregate website visits, referral/campaign sources and ordinary goal counts with Plausible Community Edition. Free AGPL-3.0-or-later software has no vendor event quota; capacity depends on your own Docker server, PostgreSQL and ClickHouse. Budget separately for hosting, storage, backups, maintenance and any CDN; no paid model API is required. CE excludes funnels, user journeys, ecommerce revenue goals, SSO and the sites API. Not a managed-hosting or full feature-parity replacement. Historical vendor firsthand self-use supports the basic reporting workflow, not independent testing of the current CE release.
Alternatives to these paid apps
Each comparison covers the workflow described above, rather than every paid feature.
